Digital Marketing Executive

Salary Upon Application
Date Posted
8 August
Closing Date
31 August


This is a newly created role working in the busy marketing department for one of the region’s fastest growing engineering and manufacturing businesses.  Based in Hixon, Staffordshire, this role is perfect for a digital marketing executive keen to advance their career.

Working closely with the commercial team, this role will suit a candidate looking to make an immediate impact. Not afraid to get stuck in, the successful candidate will have a keen interest in continued professional development and will show a strong willingness to acquire new skills.

Key accountabilities:

  • Draft and develop new copy for all Group websites and work alongside the web agency to maximise the impact of our web presence
  • Take lead responsibility for the development of all social media activity and evaluate performance
  • Provide reports and analytics for the senior leadership team demonstrating the ROI of all digital activity
  • Research and develop digital opportunities to further enhance the Group’s profile across social media channels, forums and blogs
  • Use web analytics software to evaluate the performance of the Group websites and put forward an ongoing improvement strategy
  • Develop the Group intranet and continue to enhance its performance
  • Work with the commercial team to manage the customer database and develop email marketing campaigns
  • Support the Group marketing team in the development and implementation of the Group marketing strategy and vision.
  • Identify opportunities to hook into the news agenda, both locally and nationally, and position The HEX Group as a world-class manufacturing and engineering business.
  • Deliver specific digital campaigns that support our recruitment, diversity and inclusion policy – such as Women in Engineering, National Apprenticeship Week.
  • Work with designers, web/SEO/PR specialists and photographers to bring the marketing plan to life with creative, engaging content.

The successful candidate will possess the following skills:

  • A minimum of three years’ experience in a similar marketing role
  • Experience of working with Adobe Creative Suite including Photoshop, Illustrator, Indesign and Premiere Pro, Adwords, Mailchimp, WordPress CMS, Google Analytics
  • Strong willingness to learn new skills and have a desire to keep their marketing knowledge current
  • Analytical skills to be able to evaluate performance of marketing plans and the creativity and motivation to implement change
  • An eye for detail and the ability to work to strict deadlines
  • A can do, flexible attitude and the ability to switch attention to different tasks quickly
  • May have previously held the post of an account executive or account manager in an agency environment


The successful candidate will be entitled to;

  • A competitive salary
  • 25 days annual leave + bank holidays
  • Company bonus scheme
  • Free onsite parking
  • Access to the Employee Assistance Programme
  • Learning and development opportunities
  • Long service awards

We are an inclusive employer and embrace diversity throughout The Hex Group.  We welcome applications from candidates from all backgrounds.